“The reason we initially started Dirty Loops was just for fun and for a creative outlet. We were doing a lot of session work and we were creatively bored. We started doing covers just as a fun creative outlet for ourselves. It felt like freedom to us,” explains Henrik, a session bass player since age 16, of Dirty Loops’ beginnings in 2008.
Meet Dirty Loops — They are longtime friends and music school classmates Jonah Nilsson (vocals/keyboards), Henrik Linder (bass), and Aron Mellergardh (drums) who hail from Stockholm, Sweden and have made name for themselves with their twisted pop covers beginning with their take on Britney Spears’ “Circus.” That video, which was made in the winter 2010 while the three band members attended Royal College of Music in Stockholm, became wildly successful with over 100,000 YouTube views and 10,000 Facebook shares in the first two month’s of release… without any promotion or social media savvy. The group’s videos have now garnered a total of 19 million YouTube views to date, and their first original single, “Hit Me,” has just entered the Top 10 in Japan.